Customer Behavioral Model |
Through customer product usage behavior (RFM)’s statistics and predictive analysis, such as customer profiling, actionable customer segment, cross-sell, response model, to find the target audience, most proper communication channel and design the most effective campaign offer. |
Customer Attitudinal Research |
Through the research of the channel sales’ procedures, the marketing activities’ procedures and the qualitative and quantitative market of the customers’ usage attitude, to find the target audience, most proper communication channel and design the most effective campaign offer. |
Digital Marketing Service |
The digital marketing service 2.0 can provide not only the website E-catalogue, ordering transactions and points redemption, but also the mobile internet integration platforms for the customer campaign, the customer social and the multi-channel sales. |
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